Over the last few weeks, I’ve been doing a lot of research on how to use Pinterest as an author, and a number of my author friends have asked me to share what I learned. Because Pinterest is a visual medium, it’s a lot easier to show you what to do rather than tell you, so I created a video.
Here are a few more general Pinterest tips that aren’t mentioned in the video:
- Make sure you have a profile picture on your Pinterest page. People are less likely to follow you if they can’t see who you are. Besides, you’re building an author brand. You are your brand.
- Consider adding a title like “author” or “mystery writer” after your name on your profile. For example, I’m “A.J. Cattapan, author.” That way I’m more likely to be found when people search for authors, and people will know exactly what they’re getting when they follow me.
- Make sure the description under your name has key terms that will help people identify you who are. As a writer, you’ll probably want to list what you write as well as what writing groups you belong to.
Again, the video is a step-by-step tutorial for creating the best pins. It does not cover the three things listed above. Instead, you’ll learn . . .
- what makes some Pinterest pins stand out from others.
- how to create attention-grabbing photos without buying an expensive photoshop program.
- how to pin those photos to Pinterest so that they drive attention back to your website–even if those photos aren’t actually on your website at all!
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